Friends with Eco

By Laura Vasermane

In last couple of years the popularity of eco-products has been growing and people are beginning to see the advantages of the eco way of life.

Of all the eco-products available in Latvia, one of the most popular is eco-cosmetics. One of the most successful eco-cosmetic brands in Latvia is “Madara” (http://www.madara-cosmetics.lv/intl/about/). In a couple of years this brand has earned its place in the Latvian cosmetics market.

“These products make me feel and look better, and they smell like the Latvian summer” said Rūta, “Madara” customer.

The success of “Madara” could be explained by their friendly attitude towards the clients and the nature and their honesty in revealing all the ingredients of their products (http://www.madara-cosmetics.lv/intl/info/inci/ ). This kind of philosophy is ensuring the client that they are getting the best of the best.

Hopefully the success of this brand will inspire others to start up new, eco-friendly brands.